Research and content

Omnisperience experts provide strategic and tactical  analysis, with an emphasis on providing critical and objective insights into digital experience. Our objective is always to link experience back to business value, ensuring that telecoms service providers are meeting current client aspirations.

Primary research underpins all our insights, and we’re fussy about how we do it. When researching we’re careful to select people who are actually doing the job, or are engaged in the experience. We do not use generic marketing lists. We’re also careful to ask the right questions that provide powerful insights into what’s important to EMEA business customers and what they’re planning. The results drive thought-provoking discussions and provide unique insights into key market or industry trends. In addition, we provide bespoke research for clients which yields unique insights for their business.

We combine our research with the experience, knowledge and expertise of industry experts to deliver purposeful, usable and hard-hitting reports.

Our research is utilised by B2B service providers, telecoms vendors and network equipment providers to gain insight into their performance, to discover key trends, problems and opportunities in their target market(s), and to improve the way they go-to-market. Our clients also utilise our research as engaging content that helps them educate, inform or engage prospects and clients.

Key deliverables include:

  • Primary and secondary research
  • Analysis and interpretation of research findings
  • Hard-hitting white papers, insight papers and data papers
  • Presentation of research findings in online briefings, client meetings, keynotes and webinars.

Our research is led by Chief Analyst Teresa Cottam. To find out more please contact editorial@omnisperience.com