Plume targets German market

Deutsche Glasfaser Group, which plans, builds and operates fibre optic direct connections for private households and companies in rural Germany, is launching a new bundle of digital subscriber experiences to its residential broadband customers based on technology from Plume. Deutsche Glasfaser was founded in 2020 by EQT and OMERS, who merged inexio and Deutsche Glasfaser. The company will implement Plume’s cloud-based and AI-driven SaaS experience management platform which leverages OpenSync’s open source framework to rapidly curate services and speed delivery, as well as its HomePass smart home services suite and Haystack its support tools and data analytics platform.

This combination of capabilities will help optimise WiFi connectivity for Deutsche Glasfaser’s broadband customers, and enable a range of new services such as AI-driven cybersecurity and IoT device protection, parental controls, secure access controls and motion awareness.

Meanwhile, Haystack’s real-time and predictive customer support tools will allow Deutsche Glasfaser to proactively support customers, significantly reducing the requirement to handle support calls and lowering the need for truck rolls – not only increasing satisfaction but also lowering costs.

Ruben Queimano, Chief Commercial Officer, Deutsche Glasfaser

Ruben Queimano, Chief Commercial Officer, Deutsche Glasfaser, said: “As a pioneer and pacesetter in the industry and the leading fibre-optic provider for rural areas in Germany, we have already deployed one million FTTH connections and we will accelerate our growth in the future. The partnership with Plume, also a pioneer in their field, will help us to deliver the best internet experience to our customers, complementing a high-speed internet connection with a premium smart home experience. This includes the provision of a fully optimised and flawless WiFi experience delivered to every device.”

Plume has further consolidated its position in the German market by entering into an agreement with BREKO.eG – the commercial platform of the leading broadband association in Germany for alternative fixed broadband operators – to make Plume’s platform and services available to BREKO’s 200+ members on pre-agreed terms that enable them to launch a smart home offering in less than 45 days.

Jurgen Magull, MD BREKO eG

“With this cooperation, we can help our network operators understand and implement adaptive WiFi services to substantially improve the in-home experience for their subscribers,” said Jürgen Magull, Managing Director of BREKO eG. “Since it can be assumed that the work-from-home era will continue indefinitely, flawless connectivity and robust cybersecurity are high on the agenda of consumers, businesses and the service providers who serve them – our members can only benefit from the potential of satisfied customers along with increasing ARPU while reducing OpEx and lowering churn.”

Teresa Cottam
Teresa Cottam

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