Omnisperience expands its offering in B2B telecoms

23 September 2019, London

UK analyst firm Omnisperience has relaunched and expanded its portfolio.

The firm, which focuses on B2B telecoms services (fixed, mobile, convergent and satellite) and how service providers can better meet the needs of their enterprise customers, has appointed Kevin Bailey as Managing Director.

Kevin rejoins the analyst industry after a stint working in start-ups. He has a background in IT security and storage, and was previously Research Director for European Security Software at IDC, covering a wide portfolio including secure content and threat management (Endpoint, Messaging, Web and Network), data loss prevention, identity and access management (IAM), and security and vulnerability management (SVM). He has also worked in a range of companies in senior analytical, strategic and GTM roles, including BAE System Applied Intelligence and Symantec.

“It’s a great time to join Omnisperience, as service providers launch 5G networks and fibre to the premises they’re now looking to the B2B side of their operations to grow their revenue streams. At the same time, businesses of all sizes are becoming ever-more reliant on the products and solutions B2B service providers deliver and enable, such as Cloud, IoT applications, working in a more distributed manner and delivering connected digital experiences to their own end customers. To better meet their customers’ needs they need reliable and up-to-date insight into the fast-evolving market in which they work – whether that be the 45,000 large enterprises here in Europe, the millions of SMEs, or the increasingly large numbers of microbusinesses. I’m looking forward to working with Omnisperience’s B2B service provider clients to help them deliver against their own customers’ demands.” Kevin Bailey, Managing Director, Omnisperience.

In addition to Omnisperience’s existing focus on digital B2B customer experience, customer service, billing & charging, QoS and QoE, and B2B market dynamics, the firm is welcoming new analysts to cover industrial IoT, media & broadcasting companies, security & storage, and network services.

It is launching a newsletter to cover topics of interest to B2B service providers and their vendors, as well as a comprehensive study of the European business market.

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About Omnisperience
Omnisperience is an analyst and consultancy firm that specialises in the telecoms, media and technology (TMT) sector, focusing on helping B2B digital service providers deliver better services to their customers. Based in the UK, Omnisperience’s analysts are experts in telecommunications, data security, information management, IoT and Cloud, as well as how digital technology applies to key industry verticals such as automotive, food & beverages, hospitality, manufacturing, media, mining & minerals, oil & gas, pharmaceuticals, professional services, retail and travel & transport.

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