Tag: marketing
7 lessons Zoom teaches us about technology
As Zoom buys Keybase to change perceptions about its security features, we look at the key lessons we can learn from its exponential growth
4 types of workers set to benefit from the nanobusiness opportunity
The nanobusiness sector will be the catalyst for economic recovery post-COVID 19 but who will participate in it?
Are segmentation mistakes costing your business millions?
Don’t let internal divisions stand in the way of improved revenues and happier customers
Tower inferno as conspiracy theories get out of hand
Fear of 5G demonstrates need to educate and inform about technology benefits
Salesforce spends $1.3 billion on buying Vlocity
But what does the acquisition mean for telecoms service providers and vendors?
Why ‘contact us’ is a digital no-no
‘Contact us’ pages are one of the most viewed on enterprise websites, and yet all too often they deliver a poor impression of companies and a bad experience to customers
Video is taking over the B2B world – what are you doing to capitalise on it?
B2B businesses are increasingly using video to engage customers and employees – presenting new opportunities to B2B service providers.
No-one likes anonymous
Too many companies fail at the first level of personalisation. Here’s why.
Trust me – I’m a telco
We’re operating in a trust economy, but how well is your brand doing?
