Tag: UX

Why ‘contact us’ is a digital no-no

‘Contact us’ pages are one of the most viewed on enterprise websites, and yet all too often they deliver a poor impression of companies and a bad experience to customers

Why you should forget customer journeys

Moving beyond silos of customer experience means creating a coherent digital experience.

A common pitfall: seeing digital experience as better customer service

Digital experience is not just about service but is made up of four main elements – network, product, commercial and service experiences.

Do you know the difference between DX, UX and CX?

DX, CX and UX are the buzz words of the moment. How are they related?