personalization

Tags: personalization

Joining the dots inside the telco – what dunning and onboarding have in common

Too little attention has been paid to both dunning and onboarding, both of which are critical customer processes and both of which need a rethink

Why a policeman’s lot is not a happy one (aka personalised support 101)

Trust is a two-way street. But CSPs don’t have to trust blindly – they have data to base decisions upon and technology that makes lying unprofitable

India’s Zee5 gets up close and personal with its customers

Indian OTT provider is using technology from CSG to leverage its customer data to deliver more personalised experiences

Are telcos really set to abandon personalisation?

Time has been called on one of the most hyped terms of 2019. But is it really game over for personalisation?

Customer confusion is costing service providers dearly

Sometimes it’s not just what you say but how you say it that matters. When you don’t communicate clearly, you not only frustrate customers but drive up the cost of clearing up the confusion

Categories