Tag: PR
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14 top tips for better B2B PR
We put together our top tips for PRs looking to get better at their craft by asking our analysts and wider network what most annoys them about PRs
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If tech journalists are an endangered species, are PRs doomed to be dodo wranglers?
Is the Fourth Estate facing botaggedon?
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7 lessons Zoom teaches us about technology
As Zoom buys Keybase to change perceptions about its security features, we look at the key lessons we can learn from its exponential growth
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No-one likes anonymous
Too many companies fail at the first level of personalisation. Here’s why.