personalisation

Tags: personalisation

Joining the dots inside the telco – what dunning and onboarding have in common

Too little attention has been paid to both dunning and onboarding, both of which are critical customer processes and both of which need a rethink

Why a policeman’s lot is not a happy one (aka personalised support 101)

Trust is a two-way street. But CSPs don’t have to trust blindly – they have data to base decisions upon and technology that makes lying unprofitable

India’s Zee5 gets up close and personal with its customers

Indian OTT provider is using technology from CSG to leverage its customer data to deliver more personalised experiences

Cloud BSS player Totogi banks $100 million and brings charging engine out of stealth

Throws down the gauntlet to BSS vendors and innovates business model

Akamai Technologies acquires Asavie

Emphasises the potential of network+ services such as SECaaS

Are telcos really set to abandon personalisation?

Time has been called on one of the most hyped terms of 2019. But is it really game over for personalisation?

Marketers are routinely ignoring one of their best marketing channels. Want to know what that is?

Siloed thinking means marketers are not exploiting an opportunity that’s right under their nose

The Bill is Dead: Long Live the Bill!

CSPs are facing huge changes in technology, customer expectations and market segmentation so why are so many customers still receiving a bill that’s essentially the same as it was ten years ago?

Why CSPs are investing to transform bill communications

Recent research from industry analysts Omnisperience found that 84% of communications service providers (CSPs) intend to invest in improving their bill communications. But what are bill communications and what needs to change?

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