personalisation

Tags: personalisation

Akamai Technologies acquires Asavie

Emphasises the potential of network+ services such as SECaaS

Are telcos really set to abandon personalisation?

Time has been called on one of the most hyped terms of 2019. But is it really game over for personalisation?

Marketers are routinely ignoring one of their best marketing channels. Want to know what that is?

Siloed thinking means marketers are not exploiting an opportunity that’s right under their nose

The Bill is Dead: Long Live the Bill!

CSPs are facing huge changes in technology, customer expectations and market segmentation so why are so many customers still receiving a bill that’s essentially the same as it was ten years ago?

Why CSPs are investing to transform bill communications

Recent research from industry analysts Omnisperience found that 84% of communications service providers (CSPs) intend to invest in improving their bill communications. But what are bill communications and what needs to change?

An effective bill looks like this

With free infographic and complimentary paper

Are you ready for idiosyncratic experience and the new mode of marketing?

As we embrace the New Normal and new ways of working, how will your company respond? And how will you ensure your way of thinking, skills and expertise stay current. Find out if you’re ready and download the complimentary paper.

Time to regenerate content monetisation?

Colin Mann addresses the thorny issue of content business models.

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