Tag: B2B

Why ‘contact us’ is a digital no-no

‘Contact us’ pages are one of the most viewed on enterprise websites, and yet all too often they deliver a poor impression of companies and a bad experience to customers

Video is taking over the B2B world – what are you doing to capitalise on it?

B2B businesses are increasingly using video to engage customers and employees – presenting new opportunities to B2B service providers.

Roaming revisited – why there’s still money in dem der bills

Roam Like Home is reducing the number of silent roamers, encouraging active usage and heralding tariff innovation for business customers. But mobile operators still have to ensure not to billshock valuable business travellers.

Anglian Water is best place to work in UK – what does that say for telcos?

Employee satisfaction and customer satisfaction go hand in hand. How do telecoms firms measure up?

Most digital transformation projects fail – so what!

If it’s true that 90%+ of digital transformation projects fail, what does this mean for the telecoms industry?

Transforming technology doesn’t transform relationships

Trust is an essential ingredient for success in the experience economy, but service providers are still coming up short in this area.